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Our area is a bit tricky. Medford itself doesn’t see deep snow all winter, but:

• Temperatures drop enough that mornings can be cold and slick.

Subaru's EyeSight system uses two cameras mounted near the rearview mirror to watch the road ahead. These cameras work together to scan for cars, pedestrians, and other hazards. The system works day and night to help prevent accidents before they happen. Southern Oregon Subaru wants drivers to understand how this technology makes every trip safer for you and your family.

The 2026 Subaru Trailseeker arrives as Subaru's first electric SUV. It uses dual electric motors that create 375 horsepower and provide full-time all-wheel drive (AWD). This five-passenger SUV offers quick acceleration and smooth power, which drivers in Southern Oregon will notice right away.

Preparing for an adventure with your Subaru EV? Here's a list of essential gear to enhance your journey.

1. Roof Racks and Cargo Carriers
Maximize storage space with Subaru's roof racks, ideal for transporting kayaks, bikes, and cargo boxes.

2. Kayak and Canoe…

At Southern Oregon Subaru, supporting our community goes beyond the showroom, and our participation in the Subaru Loves Pets® initiative is a perfect example of that commitment in action.

In 2025, Southern Oregon Subaru proudly partnered with the ASPCA® to support animals in need both locally and nationwide. Right here in our region, a $4,000 donation was directed to Josephine County Animal Shelter, helping provide care and support for 90 animals. These included dogs, cats, and “underdogs…

Considering the shift to electric vehicles (EVs), many are curious about Subaru's offerings. Here's a comprehensive guide to the most frequently asked questions about Subaru's EV lineup.

1. What is the range of Subaru's EVs?

• Solterra: Up to 288 miles.
• Trailseeker: Estimated 280 miles.
• Uncharted: Up to 300+ miles (FWD Premium) and 290 miles (AWD trims).

Ashland and Klamath Falls drivers eagerly awaiting an eco-friendly, versatile SUV will want to keep an eye out for the 2026 Subaru Uncharted, set to arrive in the near future. This groundbreaking model offers dual electric motor options producing up to 338 horsepower, along with Subaru's Symmetrical All-Wheel Drive for confident handling. Advanced technologies like lane departure prevention, blind spot monitoring, and an aerial view camera system will help protect you on every journey.

Southern Oregon Subaru, conveniently located at 3103 Biddle Rd in Medford, is proud to offer attractive lease deals on the latest Subaru models. If you're searching for affordable monthly payments on a reliable, capable, and safe new vehicle, leasing a Subaru could be the ideal option. Visit our dealership to explore our lease specials.

The 2026 Subaru Impreza is turning heads with its stylish exterior, but the real wow factor is found inside the cabin.

The 2026 Subaru BRZ is designed to stand out from the crowd with its sporty and aerodynamic exterior.