Click on one of the people below to find out more information.

  • Randy Nidalmia
    General Manager

    My name is Randy Nidalmia and I am the General Manager and a Partner in the business here at Southern Oregon Subaru.  I started my career at the dealership in February 1995 as a Salesperson before moving into Finance and Sales Management and ultimately General Manager and Partner/Owner.  I absolutely love the product and have personally owned more Subarus than I care to remember!

    I am the proud father of two wonderful young adults.  They are both currently studying at Lewis and Clark College in Portland Oregon after graduating from Ashland High School.  My lovely wife Jennifer, who was my high school sweetheart in Cincinnati Ohio where we both grew up, is a Nurse for Asante currently involved in education and facilitating the Sanctuary model for health care providers.  We enjoy exploring the great outdoors of southern Oregon with our dog Bindi at every opportunity. 

    I attended Earlham College in Indiana where I completed my bachelor's degree with double majors in Philosophy and English before continuing my studies in English Literature in the University of Cincinnati Master's program.  My personal interests have ranged from Ironman Triathlon to endurance running to martial arts to golf.  I have completed the Subaru sponsored Ironman Canada three times and in 2011 completed the Pine to Palm 100 mile endurance run.  I trained and taught martial arts for many years.  My wife and I love to travel and have ventured all over the world exploring all the various and fascinating cultures of this planet.  For indoor past time I love to read and write and play guitar.  My ideal day is any day I can spend with my family enjoying the beauty of Oregon and the thrill of life.  

    My family and I feel honored to be a part of the Southern Oregon community and thoroughly love this area and its people.  I look forward to many more years with Southern Oregon Subaru and invite anyone to please call me with any questions or concerns or just to visit and share in their experience with our dealership.

    Have a great day!

  • Nick Knutson
    General Sales Manager

    Hi, my name is Nick Knutson. I love it here at Southern Oregon Subaru.  I was born and raised right here in Medford, Oregon, and absolutely love it here.  I moved to South Carolina for 5 years and really did like it but between family and the mountains, rivers and lakes of the Rogue Valley I was called back home.  My amazing wife Jen and my 4 beautiful children are the most important thing in the world to me.  I have a son Koen, a daughter Olivia, a son Isaiah and another son named Lennon.  We all love camping, hiking, swimming and above all time at the beach!

    I am absolutely blessed to represent such a great store and such an amazing product.  I can confidently help customers, family and friends with new and pre-owned vehicles and feel wonderful about it!  I love my job and I do everything I can to translate that into a positive experience for every customer. 

  • Craig Pena
    Sales Manager

    Some people know me as Craig Pena. I have been with Southern Oregon Subaru nearly 12 years and am thrilled to work for a family-owned business.

    Although a Norcal transplant, I've officially called Oregon home for over 14 years. Most of my family is from the Corvallis/Lebanon areas; Go Beavs!

    I've recently taken up archery and am learning to salmon fish the beautiful Rogue River.

    We have a great team here; from Sales, Service and Parts, everyone is helpful and friendly. We will try to make your experience a positive one, from when you buy your vehicle to when you have it serviced. We are not only interested in helping you buy your first car from us but want to be the ones to take care of all your family's vehicle needs from generation to generation. Thank you for your support. 

  • Matt Young
    Sales Manager

  • Valerie Terrones
    Business Manager

    I'm one of the Business Managers here at Southern Oregon Subaru. I've been in the industry for three years and I'm proud to say "I've found my home!" I was born and raised in Trail, Oregon. My position at Southern Oregon Subaru has afforded me the privilege of raising our children in the valley I love. I am a member of the "Latgawa Tribe" of the Table Rocks, and actively involved with my church. I have been married to Terrence Terrones for 9 great years. We have three wonderful boys, Bradley, Mathew and Joshua. Our family enjoys the outdoors; we love hiking, hunting, fishing and snow-boarding. Working for a company that puts customers and family first is the reason I chose Southern Oregon Subaru's team. I look forward to working here for many years to come.

  • Bob Adams
    Sales Professional

    I started my career in the car business right here at Southern Oregon Subaru back in 1996. 1996 was a big year for me. It was the year I got married to my lovely wife and was my first big job out of college. I am a graduate of Southern Oregon University and I also a graduate of South Medford High School. I currently reside with my family in Ashland and my son joined the family in 2006.

    Most of my career with Subaru has been as a sales representative, but I have worked my way up to the business manager here. I have enjoyed working with many of the same customers that have been ever so loyal to the dealership and the Subaru Brand. Many of my customers have drove many hours to do business with us and have returned time and time again to get the quality customer service they deserve.

    In my spare time I enjoy running, traveling with my family, rowing on lakes and rivers, watching football and playing golf. I have a passion for spicy food (habanero sauce goes on most of my food). I think I like to run so I can eat more.

    Working here at Southern Oregon Subaru has been a wonderful experience and I have felt so welcomed here over the years. I look forward to many more years to come. Look forward to meeting many more happy Subaru Owners!

  • John Bermea
    Sales Professional

    My name is John Bermea. I have been with Southern Oregon Subaru for 19 years. I am a Certified Sales Specialist for Subaru vehicles. I am lucky enough to do what I love for a living. I love being able to help people find the right vehicle for their needs. I love working for a family-run store and working for Gregg Sorensen. I could not imagine finishing my career anywhere else. I plan to retire from here.

    I am from the Bay Area and have lived here in Southern Oregon for 19 years. I was fortunate enough to have met my wife here and we have started a lovely little family. We have been together for 15 years and every year gets better. We have 2 kids, Dominic and Serafina. They are great kids and we are all very blessed.

    I love the outdoors. I enjoy running, cycling, hiking, swimming, golf, rock climbing, Crossfit and anything that has to do with being active and outdoors. I have done several Triathlons, Obstacle races and running races both in Southern Oregon and elsewhere.

    We have a great team here.  From Sales, Service and Parts, everyone is helpful and friendly. We will try to make your experience a positive one, from when you buy your vehicle to when you have it serviced. We are not only interested in helping you buy your first car from us but want to be the ones to take care of all your family's vehicle needs from generation to generation. Thank you for your support. 

  • Jeff Nickel
    Sales Professional

    I have been with Southern Oregon Subaru for over 20 years; prior to that I was with Albertsons as a store manager for 20 years. I graduated in 1980 from the University of Washington, School of Business.  My hobbies include fly fishing and guiding which I have been doing for over 30 years. I am the proud father of Eric, Krysta, and Devan, and proud grandfather of Aubry, Lexi, Luke, and Olivia.  I am a lifetime fan of and believer in Subaru vehicles, their safety, and value.

  • Ty Qualls
    Sales Professional

    My name is Ty Qualls and I have been here at Southern Oregon Subaru On the Sales team since 5/28/2012. I was born and raised here in Southern Oregon and have been in the Auto Industry since 7/1/2009.  My soon to be wife Aimee, and I have a blended family of 7 with 4 boys and 3 girls. I enjoy taking care of my customers, both during and after the sale. I work with each of my customers to find both the car and buying experience that is right for them. Prior to starting my career in car sales I worked at local plywood mills. In my spare time I enjoy hunting, fishing, working on cars, and of course a lot of time spent enjoying my children and family.

  • Ron Hogan
    Sales Professional

    I was born in Helena, Montana and moved to San Jose, California as a child. I attended San Jose State University and received a BS/BA in Business and an MBA from the University of Phoenix. I worked 35 years in the Aerospace Industry and moved to Medford, Oregon 10 years ago. I began working in the Auto Industry over 6 years ago and bring business and product knowledge experience to serve my customers with maximum efficiency. I am very enthusiastic about the Subaru product line and value my relationship with my customers and the dealership. My interests outside of work include music, film, and literature.

  • Stephanie Rizzardo
    Sales Professional

    Hi, my name is Stephanie Rizzardo and I've been in the car business for over 18 years.  When I was a little girl my dad managed a dealership and after college I began working for a Ford Dealer in Northern California.  I started out by working as an advisor in the service department, made a lateral move to the sales floor and worked my way up to finance manager.  A couple of years ago my family and I moved to Eagle Point and I was fortunate enough to join the sales team here at Southern Oregon Subaru.  I pride myself in helping to make your car buying experience fun and enjoyable with a low pressure sales approach.

  • Tony Hernandez
    Sales Professional

  • Rick Aarons
    Sales Professional

    Hey, I am Rick Aarons, Started at Southern Oregon Subaru in 2015 and love it here! I hold a Subaru certification in Sales and Leasing as well as many years of service with Subarus  I am  Southern Oregon raised, dad of 3 amazing kids, 2 daughters and a son. I love all things Oregon: hiking, camping, fly fishing, hunting.  Working for a locally owned company like Southern Oregon Subaru is the best! I'm very grateful to not only work for and with such amazing people, but I get to help our wonderful customers with the best cars on the planet!  I can say with confidence that not only myself but the whole team here from Parts, Service and Sales want to make sure that all of your experiences here are truly exceptional before, during and after the sale for many years to come.

  • Josh Childress
    Delivery specialist

    Josh is our Subaru Star Delivery Specialist.  His primary responsibility is assisting customers and sales teammates in understanding Subaru vehicle technology.

  • Aurelio "AJ" Medina
    Sales Professional

    I am new to beautiful southern Oregon and new to sales. Born & raised in Washington state & attended Evergreen state college.  I worked construction for nine years but wanted a career change. As a long-time Subaru owner it was great to be able to offer a vehicle that I wholeheartedly stand behind from safety, immense capability, and performance. I will guarantee a non-aggressive style to providing you with a car that you will enjoy and love. I look forward to serving my current and future clients in any way that I can. Feel free to give me a call at (360)810-0603. 

    In my free time I love going on hikes with my Australian Kelpie; Daisy, spending time with my long-time girlfriend, exploring, golfing, road trips, and volunteering.  

  • Alex Carman
    Sales Professional

    My name is Alex Carman. I just wanted to reach out and see how I may be of service. I understand buying a vehicle is a big deal and most people do not like doing it. My job is to make sure you have a good experience and find the vehicle that you will love. I come from a customer service background and have been here for 3 years and 10 years with Subaru. I would like an opportunity to earn your business and give you a good experience. Please let me know what I can do. Hope you have a wonderful day.

  • Richard Hayden
    Sales Professional

    Hi, my name is Richard Hayden. I am absolutely blessed to represent such a great store and such an amazing product.  I can confidently help customers, family and friends with new and pre-owned vehicles and feel wonderful about it!  I love my job and I do everything I can to translate that into a positive experience for every customer. I love Southern Oregon and I was born and raised in the Rogue Valley and I absolutely love it here. My wife and I enjoy everything Southern Oregon has to offer, from rafting the Rogue to wine tasting at local vineyards and camping at the coast. We hope to see you around.

  • James Paluzzi
    Sales Professional

    Thank you for your interest in Southern Oregon Subaru - my name is James Paluzzi, I am originally from Las Vegas, NV and previously worked at the Subaru store in Vegas. I pride myself on being an asset to my customers in regards to product knowledge and finding easy solutions to issues that may seem to have a difficult answer. I moved to the Rogue Valley in October 2021 with my wife and our two dogs to live closer to my in laws as well as have a pleasant change of scenery and weather. I am committed to providing you the best possible customer service and making one of the hardest decisions (a vehicle purchase) as easy and simple as possible.

  • Cole Hancock
    Sales Professional

    Hey everyone, I'm Cole Hancock, a proud member of the sales department here at Southern Oregon Subaru. I can't express enough how lucky I am to be part of such a great team and to work this amazing environment.

    I grew up in Southern Oregon and still reside in Grants Pass. I attended Grants Pass High School and got to work right away after.

    I'm an avid snowboarder and it is one of my favorite things to do.  Being here in this valley really suits me for that activity. I also have a very big love for animals! Animals of all kinds, from dogs and cats to snakes and lizards, everything about them fascinates me.

    So, what are you waiting for? Come on down for a car buying experience that you will never forget here at Southern Oregon's Best Dealership, 6 years running.

    I look forward to meeting you!

  • Mike Martin
    Sales Professional

    My name is Mike Martin.  I've lived in Southern Oregon for nearly 10 years and have been a sales professional for over 20 years.  I graduated from the University of Washington with a business administration degree.  I've grown to love the Southern Oregon community.  I am honored to work for Southern Oregon Subaru, a business that shares the same morals and values.  I look forward to becoming a positive influence in the Southern Oregon community and helping customers with their vehicle needs for now and generations to come.  I believe excellent customer service is the wave of the sales industry and my goal is to provide a customer experience that can't be found at other dealerships.  Please ask for me when you come in. I would love to assist you in finding the perfect vehicle. 

  • Anthony Dilworth
    Sales Professional

    Hello, my name is Anthony Dilworth and I'm a Certified Sales Specialist at Southern Oregon Subaru. I couldn't be happier to part of an amazing company with strong ties to community outreach, supportive staff, and fantastic leadership!

    My lovely wife Sarah and I met in January of 2009 and have been happily together since. We moved to Southern Oregon in 2012 and started our family in 2020 when we welcomed the first of two daughters into the world. The four of us and all our animals bought our first home in Grants Pass in 2021. We Like to spend a lot of time growing fruit, vegetables and flowers, spending time in the redwoods, visiting local animal sanctuaries, and making memories with our daughters. 

    So come down, have a hot coffee or cold water and let me have the honor of finding the newest addition to your family. 


       Gregg Sorensen
     Founder, Southern Oregon Subaru

     Retired in 2017 after more than 41 years in the business. 

     Randy Nidalmia: "Gregg was the Captain that steered our ship             since 1983 when he became our General Manager.  It was Gregg that   established our ethic of philanthropic giving as well as our involvement   with multiple non-profits around the valley, such as SOHumane and   Sparrow Clubs.  His leadership, contagious good humor, and ever   present smile will be greatly missed."

     From all of us at SOSubaru, we wish you the very best retirement, with   many rounds of golf, and as many mulligans as you need!

Our Service Technicians, with over 150 years of combined experience!

Our Service Writer Team: Stephan (Assistant Service Manager)
Drew, Bryant (Service Manager), and Damian.

You will chat with one of these fine fellas about your Service visit.

Our Express Advisors - the first team members you'll meet
when you come in for service.  Sara, 
Andrew, Zach and Obrien.           

Our Parts Team: Jay, Christian, Preston (Manager), Brian, Caleb, and Cameron.
(These folks will help you find the right parts for your Subaru)


Our Business Development team: Gayle, Jasmin and Arra.
You will hear from them when they check-in with you after
your Service & Sales visits, and when they call to remind you
of your next scheduled service visit.


Keith, Adam, and Ruben represent our Detail Squad. 


 And our Shuttle crew:  Tom, Ed, and Gary.