Proud to Serve. Honored to Be Recognized.
Awards are wonderful to receive, but at Southern Oregon Subaru, we believe their greatest value lies in what they represent.
Behind every recognition are customers who place their trust in us, employees who take pride in their work, and community partners who share our commitment to making Southern Oregon a better place to live.
Over the years, we've been fortunate to receive recognition for customer satisfaction, dealership excellence, and community involvement. We're grateful for every honor, but we're even more grateful for the people who have made them possible.
​
2026 Retailer of the Year: Recognition That Goes Beyond Sales
One of our most meaningful recent honors is being named the 2026 Retailer of the Year by The Chamber of Medford & Jackson County.
This award recognizes qualities that are especially important to us: dependability, business success, exceptional customer service, outstanding community involvement, and leadership.
For Southern Oregon Subaru, receiving this recognition means more than being acknowledged as a successful business. It reflects our belief that a dealership should be a positive, contributing member of the community it serves.
Whether we're helping someone find the right vehicle, maintaining a family's Subaru, supporting a local nonprofit, or participating in a community event, we strive to approach every opportunity with the same commitment to doing what's right.
Customer Satisfaction: Earning Trust One Relationship at a Time
We believe a great car-buying experience begins with listening.
Every customer arrives with different priorities, questions, expectations, and needs. Our responsibility is to understand those needs, provide helpful information, and make the experience comfortable and enjoyable.
That's why we're particularly proud of customer-focused recognition, including:
- 2025 Cars.com Consumer Satisfaction Award
- 2025 CARFAX Top-Rated Dealer
- 2023 J.D. Power Dealer of Excellence
These recognitions reflect important aspects of the dealership experience, from customer feedback and satisfaction to standards of sales excellence.
But the most meaningful feedback often comes directly from our customers.
One customer recently described a salesperson as someone who was focused on making the experience amazing while meeting the customer's needs.
Another appreciated working with a salesperson who didn't apply the high-pressure tactics they had experienced elsewhere.
And one longtime customer shared that, after purchasing a fourth Subaru, every vehicle purchase and service visit continued to feel like being part of a family.
Those experiences illustrate what we hope every customer discovers at Southern Oregon Subaru.
We're here to help you make a decision, not pressure you into one.
Recognized by the Southern Oregon Community We Call Home
Southern Oregon is more than where we do business. It's our home.
We're honored to have received recognition through several local award programs, including Best of Southern Oregon, CommunityVotes Medford, the Rogue Valley Community Choice Awards, and Southern Oregon's Best of the Best.
2026 CommunityVotes Medford: Three Platinum Awards and One Gold
We're especially grateful for the recognition Southern Oregon Subaru received in the 2026 CommunityVotes Medford Awards.
Our dealership earned Platinum Awards in three categories:
- New Car Dealers
- Used Car Dealers
- Car Parts and Accessories
Our Service Department was also recognized with a Gold Award for Oil Change.
These honors are especially meaningful because they recognize different aspects of the experience we work to provide, from helping customers find the right vehicle to offering the parts, maintenance, and service needed throughout ownership.
They also reflect something we believe is fundamental to our business: Our relationship with a customer shouldn't end when the keys are handed over.
We're sincerely grateful to everyone who took the time to support Southern Oregon Subaru through CommunityVotes.
Additional Recognition from Our Community
We're also proud of recognition received through other Southern Oregon awards programs:
- Best of Southern Oregon 2026: Gold for New Auto Dealership and Auto Service Center, and Silver for Used Auto Dealership.
- Best of Rogue Valley Community Choice Awards 2026: Recognition through a local community awards program.
- Southern Oregon's Best of the Best 2022: First Place Winner.
These recognitions are especially meaningful because they connect our dealership with the people and places that make this region special.
From Medford and Central Point to Ashland, Jacksonville, Grants Pass, and communities throughout the Rogue Valley, we're fortunate to serve customers who are also our neighbors, friends, and fellow community members.
Their continued support is something we never take for granted.
Giving Back Is Part of Who We Are
We believe being a good neighbor means more than operating a successful business.
It means finding meaningful ways to support the people and organizations working to improve our community.
Through the Subaru Love Promise and our local partnerships, Southern Oregon Subaru has been privileged to support causes involving education, health, animal welfare, environmental responsibility, and assistance for individuals and families facing difficult circumstances.
We've worked alongside organizations and community members whose dedication inspires us.
Whether it's supporting local animal rescue efforts, helping people facing serious health challenges, or participating in programs that strengthen our community, we're reminded that even small contributions can make a meaningful difference.
The Subaru brand has also received recognition for its broader social impact, including the 2026 Forbes Best Brands for Social Impact recognition.
While that honor reflects the Subaru brand rather than an individual award presented to our dealership, we're proud to share in the values of caring, community commitment, and responsible citizenship that it represents.
Excellence Is a Continuing Commitment
Awards recognize accomplishments, but they also remind us of the responsibility that comes with earning people's trust.
Customer expectations change. Vehicles become more advanced. New technologies create opportunities to improve how dealerships communicate, provide information, and serve their customers.
We welcome that evolution.
But our guiding philosophy remains unchanged:
Technology should strengthen personal relationships, not replace them.
We believe personal attention, honest communication, knowledgeable employees, and a commitment to service will always matter.
That philosophy guides how we approach the customer journey, from the first question about a vehicle through years of ownership and service.
Relationships First. Always.
Perhaps the greatest recognition we receive isn't an award at all.
It's the customer who returns for another Subaru.
It's the family who trusts our service team to care for their vehicle.
It's the person who recommends us to a friend because someone on our team took the time to listen.
And it's the opportunity to work alongside community organizations and neighbors who care deeply about Southern Oregon.
To our customers, employees, community partners, and friends: Thank you.
We're honored by the awards we've received, but our greatest source of pride will always be the relationships we've built and the trust we've earned.
We look forward to continuing to serve Southern Oregon for many years and miles to come.
We are here for your road ahead.
